How sending works (timing, limits, threads)

When messages go out#

• Due steps are sent within about five minutes, including weekends and holidays.
• From 8 p.m. to 8 a.m. Japan time, neither email nor LINE is sent. Anything due in that window goes out the next morning, spread between 8 and 9 a.m.
• The same step is never sent twice to the same person.

Email limits#

To keep sequences from turning into bulk mail, each sender (the person who added the contact) has limits:

• Up to 50 emails a day and 10 in any rolling hour
• About three to five minutes between emails
• Anything over the limit is delayed until it can be sent; once the daily limit is reached, it waits until after 8 a.m. the next day

These are counted separately from one-to-one email (Write and send an email).

Sender and threads#

• Email goes out from the Gmail of the person who added the contact. Bookmi never sends on their behalf.
• From the second email on, messages are sent as replies to the first ("Re: first subject"), in the same thread.
• If Gmail gets disconnected, email steps show as paused because Gmail is disconnected. They resume automatically once it is reconnected.

LINE#

• Messages go out from your company's LINE Official Account, only to contacts linked on LINE.
• When LINE cannot be used (quota used up, not linked, blocked), the step is sent with the email chosen under If LINE fails. Without one, the step is skipped.

Unreachable contacts and records#

• Contacts with no email address or no LINE link skip that step and move on. The send log shows why.
• Sent messages are kept on the contact's activity timeline, and LINE messages also appear in the message center conversation.